Stale & Co Blog / Feb 2014
Once in while we get questions such as “so how do you guys make your stuff?” and most of the time we felt that explaining in words simply does not do justice to the whole handcrafting ‘religion’.
This is why we decided to do a special pictorial post on how we make our signature Stale & Co hooks and to give a little insight into what goes on in the studio!
It all starts with a simple spool of brass wire. As much as possible, we like to build everything from scratch (it’s more fun that way…).
After cutting out a specific length of wire, the ends are hammered down so as to allow easy hooking on the final product.
The piece of wire is then twisted into shape.
And more hammering for a nice smooth surface
More twisting and turning the wire to get that perfect curve
We then saw a little corner of the hook so that everything falls nicely into place.
And some final filing for that smooth finish
Viola! A perfect Stale & Co hook in brass completed.
Of course that process takes longer and is much more complicated than 8 photos, but we hope that through this, you get to know a little more about what we do and how we do things!
Till the next time…
It has been an interesting but no less exciting journey since the day we both came together and decided that we're going to start a men's accessories line till the day of the opening of our web store.
We have always been suckers for things that are hand-made, for things that are constructed with the brilliance of the mind and skills of the hands. We have never really bought into the idea of mass produced items that flood the market, and maybe because we feel simply that its just not that special. Looking around, we felt a lack of quality hand-made men's accessories in the market. So the decision was made for us to embark on this amazing journey, to make men's accessories that will complement and complete the look of the contemporary men today. And well it did help a great deal that our artisan, Stella, is trained in traditional metal and silver smith techniques and has been making female jewelry for a while.
So it starts...
The brand name, the brand designs, supply hunting, booking of air tickets to 2 places on the same day, discovering new inspirations, hours spent on the work bench, setting up of the website, products photo-taking, accounting, hiccups, lots of coffee (and late nights), and all the little things in between. We have finally warmed up to start on the long journey ahead.
Stale & Co do not just make men's accessories, we build a brand, a brand that you can trust in the highest quality and workmanship. Our design philosophy is plain simple, we don't fancy too much jazz, but we make sure that you will wear with you a piece of our hard work, our attention, our creativity, and a part of us made with our hands.